Identify Profile (legacy GET)
documentedLegacy GET-based identify payload (base64-encoded).
GET /api/identifyTrack & Identifyno implementation yet0 runsInput
KLAVIYO_PUBLIC_KEY
Klaviyo Public API Key / Site ID (Public Key)
ABC123
email
Email address (used in payload)
user@example.com
id
User ID (if not using email)
user_123
phone_number
Phone number (for SMS-only contacts)
+15551234567
first_name
First name
Jane
last_name
Last name
Doe
Calls Klaviyo as you (your API key is your account); keychains.dev holds the credentials.